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Supernova Candles Labels Illustration Design

Labels / Branding / Social Media Marketing

10 Illustrated labels for a candle collection that combines aromatic diffusers with odor-canceling enzymes. Each label features custom illustrations and creative copywriting tailored to the candle's theme: 
 

  • Alien Wild Berry: Sci-fi-inspired twist on berry scents

  • Cherry Lip: Seductive and sensual vibe

  • Vanilla O-la-la: Romantic and fresh take on vanilla

  • Ocean: Colorful jellyfish in her environment​

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The visual identity was extended to Instagram marketing posts, branding across Instagram platforms. Engaging visuals and captions that captured the essence of each scent, driving both engagement and sales.
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Marketing adds

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Creative & Copy

Each sketch reflects the label's theme through 3-4 color pallet, motifs, and visual elements.

For example the berry scent, key words:

ci-fi 'alien' theme comes to life with shades of purple-blue,with graphic details like cherries, blueberries, strawberries with an alien face at the center. 

The hand-drawn concepts did the groundwork for the final illustrations, blending storytelling with a bold aesthetic drawings. These sketches set the tone for visually compelling designs that connect each scent to its story and theme.

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